huffingtonpost.co.uk – Gucci, GUESS, Zara – what do they all have in common? They all recently launched their own gender-neutral clothing brands. But it isn’t just a mere fashion statement – gender-free clothing works in harmony with our own individual lifestyles. As the CEO of GFW Clothing, making sure things are inclusive for everyone is at the very core of my work, values and ethics.
Just because a woman is buying clothing in the men’s section, it doesn’t always mean she’s buying for her male partner or relative. You’d be surprised at how many women shop in that section for themselves simply because they like the styles, patterns or both. But the fit isn’t designed for those of us with hips or bigger busts – which is why I think it’s so important gender-free clothing is available for everyone.
How many times have you worn a ‘men’s’ shirt, only to have the chest almost burst at the buttons because your bust was too big? How many times has the shirt been the perfect fit for your bust, only to not fasten at the bottom because your hips are apparently too wide? The answer for a lot of women all over the world is ‘too many times to count!’
